Marketing Manager
For the New York City Office of a Very Prestigious Mid-Sized Financial Services FirmThis is a filled position.
Responsibilities include:
- Manage day-to day marketing initiatives to ensure that assignments and projects are effectively executed and aligned with the firm's overall strategic goals;
- Manage responses to RFPs, and pitch, presentation opportunities;
- Collaborate with marketing and business department leadership on client development programs;
- Engage in research and analysis and competitive intelligence-gathering for strategic planning, competitive firm positioning, and business development activities;
- Manage alumni contact data for marketing planning and for mailing lists;
- Work with outside vendors/consultants, and other internal administrators and professional staff.
Qualifications include:
- Minimum of 5+ years of marketing, business development, or communications experience in a law firm environment;
- Bachelor's degree required;
- Familiarity with research techniques and databases typically used for competitive intelligence; knowledge of CRM systems, social media platforms and online search tools preferred;
- Background in the Financial Services industry a plus.