BD & Marketing Specialist

For the New York Office of a Prestigious Mid-Size National Firm
This is a filled position.

Responsibilities include:

  • Develop mailing lists for events and distribute firm mailings; work closely with the BD & Marketing Director to compile contacts and manage responses received after the outreach has been issued;
  • Draft news items on case wins and accolades for the Firm's website; monitor the website to ensure it is up-to-date;
  • Conduct competitive intelligence research to prepare pitches, proposals, presentations and RFP responses;
  • Manage marketing technology account relationships for CRM and mailing programs, news clippings, research tools and website vendors;
  • Manage the content upkeep of the department's CRM system; keep the department's experience database, awards submission calendar and pitch and proposal log up-to-date;
  • Post status updates of approved news items to the Firm's LinkedIn, Facebook and Twitter pages.

Qualifications include:

  • 4+ years of marketing experience at a law firm or other professional services firm;
  • Strong project management and organizational skills; ability to prioritize, meet deadlines, be accountable and work efficiently under pressure;
  • Team player who is solution-oriented; strong work ethic and positive attitude;
  • Excellent computer skills, particularly in using Microsoft Office; interest in learning new technology and figuring out better ways to use existing technology;
  • Strong writing, proofreading and communication skills; experience utilizing social media platforms such as LinkedIn and Twitter a plus;
  • Experience using InDesign, Photoshop, website content management software, CRM software, HTML and research tools such Bloomberg and MonitorSuite preferred.