Senior Marketing and Business Development Specialist

For the New York Office of an IP Law Firm

Responsibilities include:

  • Work closely with lawyers, the BD Director, and outside consultants to develop strategic business development plans;
  • Build the firm and individual partners' visibility through events, sponsorships, and campaigns; identify opportunities for attorneys to participate in speaking engagements and assist with deliverables;
  • Conduct research, and produce reports on prospects, existing clients, competitors, and target industries in support of BD activities;
  • Take ownership of CRM database and supervise the data entry process, list management and tracking of all business development activities (pre and post pitch activities, etc.;
  • Work with the Director to develop and produce client-facing materials related to pursuing new business including pitches, responding to RFP’s presentations, client meeting materials, etc.;
  • Provide pitch and directory submission support: edit, proofread, draft, track matters and maintain materials such as pitches, proposals, lawyer profiles, annual directory submissions and similar materials.

Qualifications include:

  • 5+ years of related experience; bachelor's degree required;
  • Ability to think critically and analytically, creative problem-solving skills, and exhibit sound judgment;
  • Effective interpersonal and team working skills; in particular, an ability to develop effective collaborative relationships with partners, associates, paralegals, assistants and professionals in other administrative functions;
  • Ability to direct and manage multiple projects simultaneously as well as manage workload and prioritize projects accordingly;
  • CRM and email marketing experience required (Hubspot experience a plus);
  • An adaptable thinker who can work both strategically as well as in a hands-on/execution capacity.
Salary: $110k-$125k

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