Senior Public Relations Specialist

For the Chicago Office of a Global Law Firm
This is a filled position.

Responsibilities include:

  • Assist Director of PR and PR Manager in story pitches to editors and reporters; prospect and pitch stories to the business, trade, legal, and daily press;
  • Draft press releases and external announcements;
  • Schedule and attend meetings with lawyers throughout firm to obtain updates on significant cases and deals, as well as ascertain trends and developments for visibility initiatives;
  • Attend firm events to obtain potential story pitches; develop solid understanding of each firm and practice groups' strategies and priorities; serve as a resource for attorneys and marketing/ BD staff;
  • Field and vet media inquiries for potential interviews and other requests; manage media data base; participate in weekly calls with PR vendors;
  • Conduct a variety of research, including media outlets, reporters, editors; practice groups and industries; and peer law firms.

Qualifications include:

  • Bachelor's Degree, 4-6 years journalism, PR agency, or professional services experience, 2+ years of experience writing press releases required;
  • Experience prospecting for and pitching stories for various forms of media, including print, electronic, and social media; knowledge of various media platforms in which attorneys can obtain visibility;
  • Outstanding writing skills; excellent organization, project management, and communication skills; strong attention to detail;
  • Ability to develop relationships among the media and work closely with reporters and editors; solid understanding of process by which stories originate and are published in various media;
  • Ability to work effectively and efficiently in a team as well as independently; demonstrated ability to communicate effectively (written & orally) with all levels of attorneys and staff;
  • Flexible and able to tolerate ambiguity in order to respond quickly and positively to shifting demands and opportunities; ability to multi-task, set priorities, and meet multiple deadlines in fast-paced environment.