Marketing Specialist

For the San Francisco Office of a Mid-Sized International Law Firm

Responsibilities include:

  • Develop and implement processes and procedures to support BD efforts including pitch materials and RFPs;
  • Assist with the production and dissemination of marketing materials, such as brochures, reprints, newsletters, client alerts, and client and Firm announcements;
  • Implement strategic digital marketing initiatives utilizing LinkedIn and other social media platforms to promote the lawyers’ and the Firm’s expertise;
  • Conduct industry and client research and produce competitive intelligence reports;
  • Recommend and facilitate opportunities that will enhance both individual attorneys and the Firm’s visibility with target clients;
  • Provide support for events, corporate sponsorships, regional client entertainment and receptions.

Qualifications include:

  • 3+ years of experience in law firms and/ or other professional services firms; bachelor’s degree in a related field;
  • Experience with social media marketing as well as responding to formal pitch requests;
  • Meticulous attention to detail, as well as strong organizational skills with the ability to handle multiple projects, such as pitch books, with competing deadlines;
  • Thrive in a fast-paced environment and possess a client service mindset;
  • Self-driven with the demonstrated ability to work with people at various levels within the Firm;
  • Knowledge of Tikit and InterAction is a plus.

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