Digital Marketing Specialist

For the New York, Boston, New Jersey, Connecticut, Philadelphia, DC or Wilmington Office of a Well-Respected Regional Firm.
This is a filled position.

Responsibilities include:

• Promote thought leadership on the firm’s website and social media platforms to raise awareness and increase engagement with prospects and clients;
• Manage all marketing tech platforms; Train lawyers on building their online presence and how to use social media tools;
• Manage all marketing tech platforms; Train lawyers on building their online presence and how to use social media tools;
• Manage all tech vendor relationships, negotiate contracts, evaluate and budget technology services and conduct quarterly status meetings with vendors as needed;
• Work with BD manager on creating content including blog platform and overseeing podcast production;
• Provide user training and support on new functionality and tools.

Qualifications include:

• 4+ years of experience working in technology or marketing communications, preferably at a professional services firm;
• Excellent written and verbal communications skills;
• Ability to work collaboratively using strong interpersonal skills;
• Detail-oriented with strong project management skills;
• Experience creating new digital media communications;
• Demonstrated experience with content management systems, social media platforms, email marketing and other marketing technology tools.