Wisnik Career Enterprises

For the Boston Office of a Dynamic Mid-Sized Law Firm

Responsibilities include:

Develop a nuanced understanding of both practices’ strengths, client bases, and market differentiators, and ensure that written content and pitch materials effectively communicate these key messages;
Monitor industry trends and use these developments to identify and implement new go-to-market strategies and enhance ongoing marketing and BD activities;
Collaborate with the leaders of both practices to develop strategic business development plans, including identifying growth areas and helping to execute on group-wide goals and objectives;
Work with these attorneys to identify individual business development goals and assist them draft and carryout corresponding plans outlining strategies and tactics to meet defined goals;
Manage the BD pipeline process and work closely with the attorneys to initiate and follow-up on sales leads, prospective client meetings, and sales preparation; including coaching, RFPs and pitches, prepping and debriefing pitch teams;
Collaborate with complimentary internal departments (e.g., Finance and Marketing Technology) to leverage firm data (e.g., client financials, pitch activity, etc.) and tech platforms to effectively inform and report on new and prospective client developmen

Qualifications include:

5+ years of work experience in BD in a law firm or professional services environment; bachelor's degree required;
Ability to function in a fast-paced, service-oriented environment, prioritize multiple projects on a daily basis, and adjust to shifting priorities;
Ability to see the big picture and operationalize a plan that includes attention to detail and the ability to execute through to completion;
Strong analytical abilities when it comes to studying industry and market trends, data analytics, and client financials;
Ability to work both independently and as part of a team, as well as with people with varying communications styles;
General knowledge of pricing strategy for legal services.